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MediaPost - News And Conferences For Media, Advertising

MediaPost Publications is an on-line publishing resource for all advertising media professionals - TV, cable, radio, print, interactive, agencies, buyers, and reps - providing news, articles and

Actived: Wednesday Mar 3, 2021

URL: https://www.mediapost.com/

Email Couponing Beats Other Promotions 03/19/2014

Percent-Off Coupons Most popular: 20% off Best unique click rates (Compared to 1.5% unique click rate for other promotional mailings) 20% off Click rate: 2.50%, 66% higher

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Never Overpay Again

Add Indxu today for automatic coupons up to 75% off at over 6,000 stores! Indxu is a free Chrome extension that automatically adds coupons, checks prices and offers when you shop online.

Liveclicker Offers Personalized Coupon Delivery Tool 04/12

Liveclicker Offers Personalized Coupon Delivery Tool - 04/12/2019. by Ray Schultz, April 12, 2019

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Product Sampling Is The 'Anti-Promotion' 08/23/2017

Bed Bath & Beyond has acknowledged that it has created a problem with its flow of 20%-off coupons. Now that it's distributing fewer, its customers are shopping less often. With sampling, the brand

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Coupon Campaigns Should Closely Follow Consumer Behavior

It turns out the likelihood of consumers viewing, printing and redeeming a digital coupon at a brick-and-mortar store rises 19.6% if the coupons become available at 8 a.m. on Wednesday, per a

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Redemption: How A Coupon Processor Became The Most

The other half is spent essentially giving them cash in the form of consumer promotions, mainly coupons and discount offers transacted at retail or online. Inmar is the company that processes most

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New Study From Valassis Proves It's Coupon Model Is Still

- Coupons (39%) and discounts (32%) are the top two triggers influencing consumers to respond to a digital ad. - Seeing a product ad in both print and online – 24% of consumers are more likely

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Target's Cartwheel Coupon App Debuts, More Serious

Target announced that its Cartwheel coupon app now has access to digital manufacturer's coupons. The service had been in testing for a few weeks, but is now official. The Cartwheel app can also

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Thanks For Not Being A Jerk: Here's A Coupon For Your

Outfront Forum April 28, 2021, Virtual Brand Insider Summit D2C May 11 - 12, 2021, Virtual Brand Insider Summit QSR May 26 - 27, 2021, Virtual Publishing Insider Summit

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Coupons.com Lets Users Link Discounts To Cards 04/09/2014

Old Navy, for instance, is offering 6% cash back on purchases of $50 or more, while Travelocity is dangling $20 off a purchase of $200 or more. Coupons.com, which went public in March, says that

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Coupons Rule, But The Mobile Experience Remains A Mess 08

Coupons Rule, But The Mobile Experience Remains A Mess - 08/08/2014 Adoption of mobile coupons seems to have doubled in the last few years, and it is clear that brands and consumers benefit from

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